Krista Snelling serves as President and CEO of Santa Cruz County Bank. Ms. Snelling joined the Bank in March 2021 and has 25+ years of banking experience. Ms. Snelling currently serves on the boards of the California Bankers Association, as Chair-Elect, the Monterey Bay Economic Partnership (MBEP), and Santa Cruz County Bank, and as Finance Committee Member for the Community Foundation of Santa Cruz County. She has served on the Executive Advisory Council of University of the Pacific's Eberhardt School of Business since 2011. She is also a member of Rotary Club of Santa Cruz and the 2023 Focus Agriculture Class, a program of the educational nonprofit organization Agri-Culture. Ms. Snelling previously served as Chief Financial Officer, Executive Vice President, Chief Operating Officer and Chief Financial Officer of Five Star Bank.

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Ms. Snelling graduated from the University of the Pacific with a Bachelor of Science degree with a double major in Mathematics and Economics. She also holds a Master of Arts degree in Economics from University of California, Davis.

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In 2019, Ms. Snelling was recognized by the Sacramento Business Journal as a CFO of the Year. She was named as a Sacramento Business Journal Woman Who Means Business in 2020. Also, that year, Ms. Snelling was awarded the Nancy Hotchkiss Woman of Impact Award by Commercial Real Estate Women (CREW), recognizing her impact on the commercial real estate industry. Ms. Snelling was selected as a 2022 Woman of Influence by the Silicon Valley Business Journal, and most recently was named in their inaugural Power 100, Silicon Valley's Most Influential Leaders list.

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